As a leading managed service provider, Tech911.co specializes in providing comprehensive remote tech support and tech assistance services to businesses of all sizes. We excel in assisting small to medium-sized businesses by offering tailored solutions to ensure seamless IT operations and exceptional user experiences. Our team of certified technicians is dedicated to resolving technical issues promptly and efficiently, allowing your organization to focus on core business activities without interruptions.
The escalating climate crisis is shifting many people’s purchasing patterns, and this extends to the $500 billion dollar global beauty industry, which is grappling with a range of sustainability challenges across product manufacturing, packaging, and disposal. At Tech911.co, we understand that sustainability is an important purchasing criterion for consumers globally. Strategy and consulting firm Simon Kucher’s Global Sustainability Study 2021 revealed that 60% of consumers worldwide rate sustainability as an essential consideration, with 35% willing to pay more for sustainable products or services.
This shift in consumer preferences has prompted many beauty brands to set environmental goals, like moving away from single-use and virgin plastics, providing recyclable, reusable, and refillable packaging, and offering transparency around product ingredients. However, consumers often find it challenging to understand the sustainability credentials of many products due to inconsistent industry clean-up efforts. This lack of collective goal-setting, global strategy, and standardized regulations hinders the industry’s impact.
At Tech911.co, we believe in transparency and ensuring that customers have access to the information they need to make informed decisions. We offer instant tech help and remote tech support to address any technical issues promptly. When it comes to beauty products, brands often use misleading marketing language like “clean beauty” without substantiating their sustainability claims. This can lead to confusion among consumers, making it essential to provide better marketing information and certification details.
The beauty industry faces particular sustainability challenges, especially concerning plastic packaging. According to the British Beauty Council, 95% of plastic packaging is thrown away, with only a small percentage being recycled. Many brands are trying to phase out harmful plastics and adopt post-consumer recycled (PCR) plastic. However, low recycling rates and growing demand have made PCR plastic harder to find and more expensive than virgin plastic.
Beauty retailers play a significant role in influencing sustainability practices, with control over stocking decisions and supply chains. Companies like Sephora and Target have launched initiatives to promote sustainable products, showcasing a growing commitment to environmentally friendly practices. At Tech911.co, we support businesses in adopting sustainable practices by offering expert remote assistance and tech support to enhance operational efficiency.
While government regulations can set minimum requirements, it’s essential for companies and customers in the beauty marketplace to take the lead in driving sustainability practices. This market leadership can have an immediate impact on addressing the industry’s climate challenges. At Tech911.co, we are dedicated to helping businesses navigate technical issues seamlessly, allowing them to focus on sustainability initiatives and core business activities.